Evaluation and learning to shape change – not just show impact
I help teams understand the difference they are making and use learning, evaluation and evidence to turn insight into better decisions, stronger action and lasting change.
Better health • Reduced inequalities • Stronger communities • Better services • Better lives
When things feel messy, complex and still unfolding
I help people step back just enough to notice what matters, ask better questions and move forward with greater clarity, confidence and momentum.
Helping people find a way forward when the path is not always obvious.
My Philosophy
Making complex change visible enough to discuss, learn from, evidence and act on
Many of the changes that matter most are easy to overlook. They often show up in awareness, confidence, trust, relationships, behaviours and ways of working long before they appear in outcomes, statistics or reports.
These early signals help us understand not only what difference is emerging, but also the conditions that help create and sustain change.
Helping teams use evidence and insights to see and influence the conditions that help make change possible.
HOW I HELP
Turning learning, evidence and insight into better decisions, stronger action and meaningful progress
There is no single method or framework for understanding complex change.
The support I offer is shaped by the questions being asked, the context people are working in and what will be most useful in practice.
Grounded in both traditional and developmental approaches to evaluation and learning, I help people use rigorous inquiry, evidence and learning to make sense of what is happening, make better decisions and take informed action as the work unfolds.
Evaluation, learning and impact
Evidence, insight and sensemaking
Strategy, theory of change and direction of travel
Learning into action
Helping people make sense of what is happening, identify what matters most and decide what to do next.
WORKING TOGETHER
Why people work with me
Evidence informed and action focused
Calm and comfortable in complexity
Learning that leads somewhere
What working with me feels like
Collaborative, practical and grounded in what is useful rather than only theoretical. Expect to feel challenged, supported and encouraged throughout.
Our work together is shaped around the realities people are working within.
I often work alongside people as situations evolve rather than at a distance from them.
The goal is not to add process or complexity. It is helping learning and evaluation be-come part of how people think, make decisions and act every day.
Helping people navigate uncertainty with greater clarity, confidence and purpose.
Dr Yvonne Fullwood
About Me
My roots are in evaluation, and I still care deeply about rigour, evidence and understanding impact.
Over time, I’ve expanded not only how I approach evaluation, but what I help teams do with it – helping people use rigorous inquiry, evidence and learning to understand and shape change while navigating complexity with confidence.
That evolution has been shaped by over 20 years’ experience across public services, partnerships and systems change, working alongside teams navigating complexity, uncertainty and change.
Let’s find a way forward
Whether you're trying to understand what difference you're making, make sense of existing evidence or work through what to do next, I'd be happy to have a conversation.
©2026 Dr Yvonne Fullwood, Understanding Value Ltd registered in England and Wales (no. 11131570)
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